Pioneering Sustainable Travel: LATHER's Landscapes Collection Embraces

In the ever-evolving landscape of the hospitality industry, the pursuit of sustainable travel has become as vital as the quest for luxury and comfort. At LATHER, we recognize that our responsibilities extend beyond providing unparalleled guest experiences. We are committed to being stewards of the environment, leading the charge towards a more sustainable and eco-friendly future.

With great pride, we introduce our latest initiative, the Landscapes Collection, a testament to our unwavering commitment, packaged exclusively in bottles made from 100% post-consumer recycled Ocean Bound Plastic.

Why Ocean Bound Plastic?

Our oceans are struggling beneath the overwhelming burden of plastic pollution, with up to 12 million tons of plastic dumped into them each year, which is similar to a truck full of plastic into the ocean every 45 seconds. This crisis not only threatens marine life but also human health, disrupting ecosystems and entering our food chain. In response, LATHER has taken a step towards curbing this menace by choosing Ocean Bound Plastic for our new collection packaging material.

Ocean Bound Plastic refers to plastic waste that is at risk of ending up in the oceans. By repurposing this plastic, we actively prevent it from polluting our seas, thereby contributing to the preservation of marine biodiversity. This initiative serves a dual purpose: it reduces the demand for new plastic production, cutting down on the carbon footprint associated with its manufacturing, and supports local communities by providing economic opportunities through the collection of plastic waste.

Charting a Course for Sustainable Travel

As sustainability takes center stage in the travel industry, LATHER is proud to respond to this shift with our eco-conscious Landscapes Collection, thoughtfully packaged in post-consumer recycled Ocean Bound Plastic. Our commitment to sustainability isn't just a trend—it's a reflection of the desires of our environmentally savvy guests, who seek more than just comfort—they want their stay to reflect their values of caring for the planet.

According to Booking.com's 2023 Sustainable Travel Report, a remarkable 43% of travelers are willing to pay more for sustainable travel options, underscoring the importance of eco-conscious choices in today's market. Moreover, a staggering 73% of travelers are more likely to select accommodations that advertise their sustainability practices, highlighting the significant impact of environmental initiatives on consumer decisions. By prioritizing sustainability, we can offer a travel experience that aligns with guest’s values and actively contributes to the well-being of the planet.

The Origins of the Landscapes Collection

Inspired by the diverse terrains of our Earth, from towering mountains to dense forests, sprawling deserts, and vast coastlines, LATHER's founder, Emilie Hoyt, has encapsulated the essence of these landscapes into a collection that not only soothes the senses but also the soul. Each product in the Landscapes Collection pays homage to the natural beauty and resilience of these terrains, featuring unique botanical ingredients that embody their distinct characteristics. Crafted to represent the authentic scents of nature, the collection invites guests on a sensory journey through Earth’s landscapes, without the use of synthetic fragrances.

Join Us in Our Mission

We invite our hospitality partners and their guests to join us in our mission to protect and preserve our planet for future generations. Together, we can effect change, one bottle at a time, moving towards a future where our oceans are cleaner, and travel is more sustainable for all.

Immerse yourself in the Landscapes Collection. Request samples now.